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SOCIAL & DIGITAL STRATEGIES

Bold strategies that work.

WHAT WE DO

BRANDING & 

CORPORATE

IDENTITY

We deliver visual assets (logo, colors, typefaces) as well as help you define your why, mission, vision & values.

SOCIAL

MEDIA 

MARKETING

We create & execute customized strategies to grow your impact and exposure on your social media channels.

DIGITAL 

STRATEGY

& PLANNING

We develop integrated strategies including customer personas, targets, digital platforms & execution plans that will help your company grow.

INFLUENCER

MARKETING 

STRATEGIES

We deliver strategies for endorsing social media influencers for your digital marketing campaigns.

BRAND & STRATEGY

CONSULTATION

We evaluate your brand strategy & current marketing efforts to provide ideas to help you amplify your vision.

INFLUENCER RESEARCH & EVALUATION

We apply quantitative & qualitative metrics to research and identify social media influencers who are the best fit for your brand. 

 
 

ABOUT

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We help brands create powerful identities, compelling stories and impactful strategies that connect with your target audiences across the right channels and with the right messaging.

Our founder Katharina is a published author and award winning marketing and business strategy professional with a strong background in the consumer goods, B2B and SaaS industries.

With nearly a decade of experience, we have helped build and maintain brand identities on an international scale

We build bold strategies that work.

HIGHLIGHTS

PUBLICATIONS

Social Commerce. Consumer Behaviour in Online Environments. Co-Author for the Chapter Capturing the Moment on Instagram: The Case of Successful Storytelling in Huawei's S-Commerce Campaign. Palgrave Macmillan, 2019.

Influencer Relations. Marketing und PR mit digitalen Meinungsführern. Co-Author for the Chapter You influence me and I influence them. Meinungsbeeinflussung durch Multiplikatoren am Beispiel der Pyramid of Influence. Springer Gabler, 2018.

AWARDS

German Award for Online Communication 2018, Category Product Launch for Huawei Mobile P10 with the #ShowWhatYouLove Instagram Campaign.

Cardiff University Recipient of the Outstanding Academic Achievement Award. Graduated as Best Student of the 2015 Masters Cohort. 

OUR

CLIENTS

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DIGITAL & SOCIAL

STRATEGY

Influencer Campaign Strategy

#rediscovertheworld

LUFTHANSA

LUFTHANSA

Influencer Campaign Strategy

#rediscovertheworld

Digital Strategy for Product Launch

#showwhatyoulove

HUAWEI MOBILE

HUAWEI MOBILE

Digital Strategy for Product Launch

#showwhatyoulove

Influencer Marketing Campaign

#getashock

YSL BEAUTÉ

Influencer Marketing Campaign

#getashock

YSL BEAUTÉ

Content Strategy for Instagram

#thefutureisexciting

VODAFONE

Content Strategy for Instagram

#thefutureisexciting

VODAFONE

Instagram Account Management

Content, Engagement, Growth

THE COMMONS

Instagram Account Management

Content, Engagement, Growth

THE COMMONS

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Social Media Strategy and Brand Consultancy

MEANING + MORE

Social Media Strategy and Brand Consultancy

MEANING + MORE

BRANDING &

CORPORATE IDENTITY

Brand

Website Design

Blog

LEAP

Corporate Identity

Vision, Mission, Values, Tagline

INFLUENCERDB

Brand & Corporate Identity

Logo, Typefaces, Colors

Vision, Mission, Values, Tagline

SOCIAL MATCH

 

CONTACT US

CONTACT

ADDRESS

kdot Branding & Digital Strategies

Berlin, Germany

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